B2B firms typically juggle too many apps to handle their gross sales processes. Buyer relationships stay in a single system, whereas commerce occurs in one other. This scattered strategy slows issues down, results in disconnected knowledge, and frustrates prospects throughout purchases. HubSpot’s Commerce Hub solves this drawback.
Commerce Hub brings buyer relationships and commerce into one unified platform. Groups can handle leads, offers, quoting, invoicing, and funds all in HubSpot’s CRM. No extra switching between a number of instruments.
What’s HubSpot Commerce Hub?
HubSpot’s Commerce Hub is a light-weight eCommerce resolution that is built-in into their CRM platform. It consolidates all of the important instruments B2B companies have to handle funds, invoices, quotes, subscriptions, and fee schedules – eradicating the necessity to juggle a number of programs.
Designed to streamline processes, Commerce Hub makes promoting extra environment friendly for groups whereas delivering a seamless buying expertise for patrons. With every little thing in a single place, companies can save time and enhance productiveness. It is significantly helpful for small-to-medium enterprises, because the options are sturdy sufficient to deal with all their commerce necessities with out being overly sophisticated, making certain operations run easily.
Commerce Hub additionally helps companies save much more time via automation and reporting capabilities, permitting them to optimise their processes additional.
Finance groups may even profit from Commerce Hub’s integration with QuickBooks, which syncs invoicing and fee knowledge bi-directionally, making certain correct monetary monitoring. Commerce Hub gives an open API for firms not utilizing QuickBooks, enabling integration with present third-party instruments to fulfill particular enterprise wants.
Options accessible in HubSpot Commerce Hub
Invoices
With HubSpot’s invoicing characteristic, you’ll be able to seamlessly create skilled invoices instantly from quotes and offers throughout the platform. The user-friendly bill builder means that you can customise and model your invoices simply, you’ll be able to even host these invoices by yourself area, including an additional layer of professionalism.
Prospects may also checkout and make funds instantly via the invoices, enabling you to gather funds simply. This characteristic additionally gives useful insights into excellent funds, permitting you to trace which prospects owe you cash and use automation to comply with up on overdue funds.
Fee Hyperlinks
HubSpot Fee Hyperlinks allow you to simplify fee assortment. After selecting a fee processor (HubSpot Funds or Stripe), you’ll be able to embed fee hyperlinks wherever – emails, web sites, and varieties – to securely accumulate funds instantly from prospects. This makes it potential to make use of HubSpot for eCommerce.
When a buyer clicks the fee hyperlink, they’re guided via a user-friendly checkout expertise to simply full the transaction utilizing their most well-liked fee methodology, together with credit score/debit playing cards, ACH, Apple Pay, Google Pay, and extra.
Quotes
With HubSpot Quotes, you’ll be able to generate skilled, branded gross sales quotes instantly from offers in your HubSpot CRM. The characteristic routinely populates quote particulars out of your CRM knowledge, saving time and decreasing errors.
You possibly can designate signers and counter-signers to collect legally binding e-signatures, eliminating the necessity for printing, scanning, or faxing. You possibly can embed fee hyperlinks inside your quotes, enabling prospects to conveniently make funds by way of card or ACH with only a few clicks.
Subscriptions
HubSpot Subscriptions can handle your recurring billing necessities. When prospects buy services or products with a daily billing frequency, HubSpot routinely creates a subscription to cost them on the specified intervals – no have to generate a number of fee hyperlinks.
As soon as arrange, Commerce Hub handles all future costs routinely, making certain well timed funds with out guide effort. You acquire a centralised view of all recurring income streams, enabling simple monitoring, modifying subscription particulars, and managing buyer funds from one location.
Product Library
HubSpot’s Product Library enables you to create a catalog of the products and companies you promote, then affiliate them with particular person offers as wanted.
This product affiliation performance means that you can simply maintain tabs on what you are promoting to every buyer. Everytime you hyperlink a product to a deal, bill, fee hyperlink, or quote, you are primarily including a line merchandise – a single occasion of that product.
Stripe fee processing
HubSpot’s Commerce Hub gives seamless integration with Stripe, permitting you to make use of your present Stripe account as a fee processor. By connecting your Stripe account, you’ll be able to accumulate one-time and recurring subscription funds via Commerce Hub’s invoices, fee hyperlinks, and quotes, whereas Stripe handles the fee processing behind the scenes.
This allows you to handle your commerce actions via Commerce Hub whereas leveraging the sturdy fee processing capabilities of Stripe, with out the necessity for added instruments or accounts.
E-signature
You possibly can simplify the settlement course of with HubSpot’s built-in digital signature (e-signature) capabilities. Powered by Dropbox Signal, HubSpot’s e-sign characteristic seamlessly integrates with the quote creation course of, eliminating the necessity for a separate Dropbox Signal account. When e-signature is enabled for a quote, patrons and countersigners can simply add their signatures instantly throughout the doc.
HubSpot fee processor
HubSpot gives its personal fee processing resolution, which permits companies to gather one-time and recurring funds instantly via invoices, fee hyperlinks, and quotes throughout the Commerce Hub. This native fee processing choice is at present accessible just for firms primarily based in the US and helps fee assortment in USD by way of credit score/debit playing cards, Apple Pay, Google Pay, and ACH.
Fee income reporting
Commerce Hub lets you monitor your income via an intuitive, out-of-the-box dashboard. You get pre-built studies, together with income over time, buyer progress developments, income breakdown by fee sort, and income efficiency by gross sales rep.
QuickBooks integration
This bi-directional integration between HubSpot and Quickbooks ensures that your contact and product knowledge stay persistently up to date throughout each platforms, eliminating the necessity for guide knowledge entry and decreasing the danger of errors.
In addition to syncing contacts and merchandise, the mixing additionally means that you can sync invoices from QuickBooks into HubSpot. Customers can customise the sync settings to outline how knowledge flows between the 2 programs, making certain a tailor-made expertise that meets their particular enterprise wants.
You possibly can extends its capabilities via workflow automation. Customers can automate the creation of QuickBooks estimates, invoices, and gross sales receipts instantly from inside HubSpot’s workflow device, triggering these actions primarily based on customisable enrollment standards.
How a lot does HubSpot Commerce Hub value?
There is not any month-to-month price for Commerce Hub, as a substitute it makes use of consumption-based pricing.
HubSpot funds: 2.9% for playing cards, 0.5% capped at $10 for ACH.
Stripe: 0.5% platform price + your agreed charges with Stripe.
What is the distinction between HubSpot funds and Stripe fee processing?
The visible appear and feel of each processors are precisely the identical, however there are some variations and restrictions to pay attention to.
HubSpot funds | Stripe fee processing | |
HubSpot tiers | Starter, Professional, Enterprise | Free, Starter, Professional, Enterprise |
Location | United States solely | World (some restrictions might apply) |
Supported Currencies | USD | USD, EUR, GBP, CAD, AUD, MXN, NZD, CHF, SGD, DKK, NOK, HKD, PLN, RON, CZK, BGN, HUF, PHP, SEK, and JPY |
Charges | 2.9% for playing cards, 0.5% capped at $10 for ACH | 0.5% platform price + your agreed charges with Stripe |
What’s potential with HubSpot Commerce Hub?
HubSpot Commerce Hub permits companies to receives a commission in a number of methods.
Fee paperwork
Commerce Hub streamlines the whole quote-to-cash course of by consolidating all payment-related paperwork right into a single platform. Begin by making a product catalogue, then generate offers within the CRM, connect quotes with e-signature capabilities, and seamlessly convert them into invoices – all with out leaving HubSpot, making certain a cohesive and environment friendly workflow from preliminary gross sales engagement to last fee assortment.
Handbook fee processing
Utilizing fee hyperlinks, you’ll be able to take one-off guide funds via HubSpot, both hooked up to an bill or just by way of a fee hyperlink that you simply ship by way of electronic mail or in your web site.
Easy B2B eCommerce merchandise
HubSpot’s Commerce Hub permits companies to create a fundamental eCommerce retailer inside your HubSpot web site itself by combining the Product Library and Fee Hyperlinks. Merely create the required fee hyperlinks and hyperlink them to the specified location in your web site. Prospects can then comply with these hyperlinks, browse your product choices, and securely full their purchases via your chosen fee processor, both HubSpot Funds or Stripe.
Recurring subscriptions
With Commerce Hub, you’ll be able to arrange recurring funds by creating quotes or fee hyperlinks with recurring line objects. After the shopper’s preliminary checkout, HubSpot will routinely accumulate future funds on the set schedule. No extra guide work wanted for recurring billing.
What are the constraints of HubSpot Commerce Hub?
HubSpot Commerce Hub focuses on offering a streamlined resolution for core B2B commerce actions, which implies it will not be a very good match for some B2B eCommerce shops.
Superior eCommerce capabilities
In case you want a fully-featured on-line retailer with intensive product catalogues, promotions, critiques, and so forth., HubSpot will not meet your wants out of the field. It is product library is helpful, however it’s not designed to be a full-blown on-line retailer with a number of classes and typical on-line purchasing experiences.
If you wish to use HubSpot instruments but additionally require an eCommerce platform, you’ll be able to join HubSpot to a devoted e-commerce platform like Shopify or WordPress’ main e-commerce plugin, WooCommerce. You could require help from a HubSpot internet developer to get your setup proper.
This provides you the most effective of each worlds – HubSpot handles your CRM, advertising and marketing automation, contacts, and analytics, whereas the e-commerce platform powers your on-line retailer. This can be a well-liked selection for companies which have their foremost web site on HubSpot CMS, however require an e-commerce retailer on the aspect.
Transport matrix
For companies that have to deal with bodily items shipments with location-based pricing, HubSpot’s Commerce Hub might not be the most effective match. The platform lacks superior transport matrix capabilities that may dynamically replace prices primarily based on the shopper’s location.
As an alternative, Commerce Hub solely permits for flat charges to be added to invoices and fee hyperlinks. Whereas this works effectively for software program and different on-line purchases that do not require transport, companies that have to ship bodily merchandise would possible profit from a devoted eCommerce platform with extra sturdy transport administration options.
Enterprise useful resource planning (ERP) performance
HubSpot’s Commerce Hub is designed for fundamental B2B eCommerce wants and would not embrace built-in Enterprise Useful resource Planning (ERP) capabilities for managing stock and superior administration features. Whereas some devoted eCommerce platforms provide built-in ERP programs, which are sometimes mandatory for large-scale eCommerce operations, Commerce Hub’s focus is on offering a streamlined resolution for core B2B commerce actions.
Companies requiring complete stock administration and intensive administration options might have to discover specialised ERP software program or extra sturdy eCommerce platforms past what Commerce Hub gives.
Credit score administration
Whereas providing credit score phrases is a standard apply in B2B eCommerce, enabling prospects to obtain merchandise earlier than making fee, HubSpot’s Commerce Hub at present lacks the power to facilitate credit-based transactions natively or via third-party integrations. Companies that require this functionality might have to discover various eCommerce platforms or options that help credit score order administration and delayed fee choices.
Take advantage of HubSpot with the assistance of an company
Typically looking for the steering of consultants might be essential in overcoming particular obstacles or positioning what you are promoting for long-term success. HubSpot isn’t any exception. A well-chosen HubSpot accomplice has the potential to rework what you are promoting, permitting you to maximise the potential of this platform.