Right here’s an insider have a look at the occasions we supported with planning and internet hosting for our purchasers this summer time!
As a Public Relations agency that prides itself on AMPlifying each the picture and presence of the manufacturers we signify, there’s nothing we love greater than organizing and internet hosting occasions that showcase the superb services our manufacturers have to supply. Summer time is the proper time for the AMP3 occasion magic to occur!
Right here’s the second and closing a part of our Weblog collection recapping the stellar occasions our crew helped arrange and host this summer time!
Wrangler Market Week: August Twentieth-Twenty first
From August Twentieth-Twenty first, Wrangler hosted their bi-annual Market Week to showcase the Fall/Winter 2024 Assortment. Moreover, reporters and editors have been in a position to preview the next collaborations: Wrangler x Sizzling Wheels, Wrangler Bespoke, Wrangler x Cody Johnson Assortment, STAUD + Wrangler 3.0, Wrangler x Lainey Wilson Capsule Assortment, and Wrangler x Glad Socks!
Appointments have been held in-person for NYC-based media and nearly to increase model attain to contacts in different places. The showroom set-up and imagery was an enormous success, as editors stated that it introduced the gathering to life and constructed pleasure for the upcoming season.
You’ll be able to store the Fall/Winter ‘24 Assortment and Wrangler collaborations now at Wrangler.com!
TruSkin Caffeine Serum Launch X HEARST: September 4th
On Wednesday, September 4th TruSkin spent the day at Hearst Towers in NYC to introduce their new Caffeine Serum and showcase their Hero Serum line. TruSkin took over the sixteenth flooring with a pop-up product show and matcha bar from NYC hot-spot Grace Road for editor RSVPs. The central location of the pop-up and word-of-mouth generated extra foot site visitors – anybody passing by may get a product pattern and take a look at some matcha and treats from the bar! We additionally had Mary Bonnet, from Netflix’s Promoting Sundown, cease in between her photoshoot to take pleasure in some matcha and seize a Caffeine Serum!
Main as much as the occasion, AMP3 managed venue acquisition, matcha partnership, editor analysis & outreach, and different logistics & plannings. On the occasion, AMP3 supported with on-site help, and post-event, our crew will proceed facilitating and fostering these media relationships.
NYFW Gifting Suite and Media Lounge: September Ninth-Tenth
To kick off New York Style Week, we hosted our annual Gifting Suite + Media Lounge to showcase merchandise from our purchasers and supply attendees a spot to relaxation in between the hectic schedule of reveals and occasions. The unique occasion, hosted on the Virgin Lodge on September Ninth and Tenth, shared the newest traits and improvements from every model.
The NYFW Gifting Suite was attended by media editors and journalists, influencers, stylists, and celebrities, who had the possibility to discover present and upcoming merchandise from manufacturers together with: Wrangler, Merrell, HUE, TruSkin, CAT Footwear, Brahmin, Saucony, Nuovo York Pizza, Delsey Paris, FITCRUNCH, Champagne Nicolas Feuillatte, Wolverine, Group Espresso, Arvino, Actual Cookies, Cat Attire and VERI.
Visitors acquired a “NYFW Survival Equipment” stuffed with goodies from our featured manufacturers, in addition to the occasion sponsors: Stratia, Oat Haus, Remedy Hydration, CraftMix, Nopalera, Poppy & Pout, L’Occitane, Zoya and Teleties.
For much more about our NYFW Gifting Suite & Media Lounge, you possibly can learn our latest quantity of the AMPlified Journal HERE.
Lainey Wilson x Wrangler VIP Occasion: September seventeenth
On Tuesday, September seventeenth, Wrangler took over the rooftop at Lainey Wilson’s new bar “Bell Bottoms Up” for the Personal Grand Opening in Nashville. The occasion, bringing in 500+ visitors, featured mannequins dressed within the assortment and banners of Lainey within the assortment. There was additionally a chain-stitcher that personalized Wrangler X Lainey Wilson bandanas for visitors, which was an enormous hit. Lainey placed on a 40-minute efficiency on the rooftop, singing “Coronary heart Like A Truck”, “Hold Tight Honey”, “4x4xU”, and extra!
Main as much as the occasion, AMP3 facilitated the design & structure of the Wrangler activation onsite and coordinated with the bar’s crew forward of the occasion. Following the occasion, AMP3 had a number of totally different types of advertising and marketing supplies created left on the bar so future visitors may scan the QR code and take a look at the gathering each forward of launch and after launch.
CAT Footwear Invader Max Launch: September 18th
On Wednesday, September 18th, CAT Footwear hosted the Invader Maxlaunch occasion to showcase their most succesful, overbuilt boot up to now. The intimate editor occasion was hosted at LiveAxe in New York, the place they have been in a position to put the boots to the check. Editors have been in a position to take pleasure in meals & drinks, take a flip at axe-throwing, and take part within the rage room (all whereas sporting their Invader Max boots after all!) On the finish of the occasion, every visitor left with a toolbox that included their very own pair of Invader Max boots, a clipboard, CAT socks, and a CAT baseball hat.
Main up the occasion, AMP3 supported venue acquisition, editor analysis & outreach, and assisted on different logistics & planning. On the occasion, AMP3 supported with on-site help & set-up, and post-event, AMP3 & The Company will proceed facilitating and fostering the media relationships made for future CAT launches and occasions.