How A lot Do A/B Testing Instruments Price?

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How A lot Do A/B Testing Instruments Price?

Replace: This information consists of the most recent out there pricing data as of July 2024.

Achieved with clicking by means of demo requests and speak to kinds to get to precise A/B testing instrument costs?

Clear pricing on this business is frustratingly onerous to return by. That’s why we’ve compiled this information to assist navigate the customarily opaque world of A/B testing instrument pricing. Whereas we couldn’t receive pricing for each instrument, we’ve supplied as a lot data as doable to provide you a head begin. Use this information to create your individual comparability sheet, or obtain our useful A/B testing instrument comparability sheet that features well-liked A/B testing instruments alongside Convert Experiences.

Right here’s what’s included for every instrument:

A quick description of the principle options
Out there pricing plans (public data the place doable, and estimates primarily based on insider information the place pricing isn’t public)
The testing instrument’s positions in G2 and TrustRadius
The place it falls within the Open Supply or Industrial classes
Worth per 100,000 guests (if we discovered it!)

How a lot does A/B testing price?

The testing instrument you employ largely determines what your prices are. Although there are free choices out there, they solely provide primary performance. Costs sometimes vary between $199-$6995 per thirty days however can go even larger relying on what number of customers you take a look at every month.

Let’s dive in…

ABlyft

ABlyft is an A/B testing platform that helps net, cellular app, and product experimentation. Constructed by skilled testing engineers and managers, it has a powerful concentrate on builders.

Pricing: Customized pricing, after a free trial.

G2 Score: 4.5/5 from 1 assessment

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: N/A

Absmartly

ABsmartly options limitless experimentation capabilities, highly effective knowledge evaluation, and real-time reporting.

Pricing: They haven’t any pricing tiers or packages; it’s a must to get in contact with their staff to debate prices.

G2 Score: 4.6/5 from 13 evaluations

TrustRadius Score: 8.1/10 from 3 evaluations

Class: IndustrialPrice per 100,000 guests: N/A

AB Tasty

AB Tasty is a fast-growing supplier of AI-powered experimentation, personalization and have administration options that helps companies drive income.

Pricing: You discover out if you submit a type.

G2 Score: 4.5/5 from 204 evaluations

TrustRadius Score: 7.9/10 from 92 evaluations

Class: Industrial

Price per 100,000 guests: N/A

abba

abba is a straightforward A/B testing framework that’s self-hosted and makes use of a Javascript API. It helps multivariate testing and allows you to filter take a look at outcomes by date and browser.

Pricing: Free

G2 Score: N/A

TrustRadius Score: N/A

Class: Open Supply

Price per 100,000 guests: Free

Adobe Goal

Adobe Goal presents A/B and multivariate testing capabilities, together with omnichannel personalization, all enhanced by AI-driven automation.

Pricing: Out there solely on request

G2 Score: 4/5 from 64 evaluations

TrustRadius Score: 7.5/10 from 164 evaluations

Class: Industrial

Price per 100,000 guests: N/A

Amplitude

Amplitude is a digital analytics platform that’s constructed for product innovation and experimentation. Function administration, net experimentation, and have experimentation can be found.

Pricing: Begins free after which it’s $61/mo. However you’ll be able to solely run A/B checks and MVTs on the expansion plan which requires you to contact gross sales for pricing.

G2 Score: 4/5 from 12 evaluations

TrustRadius Score: None

Class: Industrial

Price per 100,000 guests: N/A

Apptimize

Apptimize is a CRO testing instrument that began with simply cellular app testing however has quickly expanded to web sites and cellular net.

Pricing: Normal function flags are free, all different plans are gated.

G2 Score: 4.1/5 from 17 evaluations

TrustRadius Score: None

Class: Industrial

Price per 100,000 guests: N/A

Conductrics

Conductrics is a platform that helps enhance digital experiences. It combines A/B testing, machine studying, and surveys to know how clients behave and what they assume.

Pricing: Out there solely on request

G2 Score: N/A

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: N/A

Convert Experiences

Convert presents a balanced testing platform at an ideal value. Our pricing plans are uniform and clear, beginning at $199 per thirty days (billed yearly) or $399 per thirty days (billed month-to-month). It offers the whole lot that you must take a look at your web site stress-free (and it’s free to attempt for 15 days!)

Pricing: The Entry plan is $199/mo (billed yearly) or $399/mo (billed month-to-month) for 100k examined customers a month. The Specialist plan is $599/mo (billed yearly) or $999/mo (billed month-to-month) for 400k examined customers a month. The Professional plan is $1,019/mo (billed yearly) or $1,699/mo (billed month-to-month) for 700k examined customers a month.

G2 Score: 4.7/5 from 61 evaluations

TrustRadius Score: 9.5/10 from 20 evaluations

Class: Industrial

Price per 100,000 guests: $199/mo (billed yearly) or $399/mo (billed month-to-month)

CrazyEgg

Loopy Egg is a web site optimization instrument that gives heatmaps, session recordings, A/B testing options, and extra, to assist companies perceive person habits, establish areas for enchancment, and improve conversion charges.

Pricing: Begins at $99 per thirty days for the Plus plan. The Professional plan is $249 per thirty days, and Enterprise is $499 per thirty days

G2 Score: 4.1/5 from 111 evaluations

TrustRadius Score: 8.1/10 from 126 evaluations

Class: Industrial

Price per 100,000 guests: $66 per thirty days on the Plus plan, $49.80 per thirty days on the Professional plan, and $49.9 per thirty days on the Enterprise plan.

Dynamic Yield by Mastercard

Dynamic Yield is a platform that provides A/B testing, AI-powered personalization and behavioral messaging to ship personalized buyer experiences throughout a number of digital channels.

Pricing: Out there solely on request

G2 Score: 4.5/5 from 146 evaluations

TrustRadius Score: 9/10 from 120 evaluations

Class: Industrial

Price per 100,000 guests: N/A

Eppo

Eppo is an experimentation and have administration platform that makes superior A/B testing accessible.

Pricing: Their web site doesn’t present data on pricing.

G2 Score: 4.8/5 from 36 evaluations

TrustRadius Score: N/A

Class: IndustrialPrice per 100,000 guests: N/A

Evolv AI

Evolv (previously Sentient Ascend) is an optimization platform that makes use of AI to optimize e-commerce experiences by analyzing designs and viewers habits.

Pricing: Out there solely on request

G2 Score: N/A

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: N/A

FigPii

FigPii presents an multi function optimization platform that handles A/B testing, heatmaps, video recording and polls.

Pricing: Begins with a free tester plan that provides solely 15k examined guests per thirty days. Paid plans begin at $149.99 per thirty days for 30k examined guests every month for the Small package deal. The Medium package deal prices $299.99/mo for 60k examined guests every month and the Giant plan presents 100k examined guests every month at $449.99/mo.

G2 Score: 5/5 from 3 evaluations

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: $449.99/month

Frosmo

Frosmo is a personalization platform that enhances on-line buyer experiences. It additionally presents some A/B testing capabilities, together with handbook checks for content material variations and an automatic multi-armed bandit function.

Pricing: Out there solely on request

G2 Score: N/A

TrustRadius Score: 7/10 from 2 evaluations

Class: Industrial

Price per 100,000 guests: N/A

GrowthBook

GrowthBook is an engineering and product administration staff’s instrument for function flagging and A/B testing that helps net, cellular, and server-side purposes.

Pricing: The free starter plan comes with limitless experiments. After that, it’s $20/person/mo.

G2 Score: 4.4/5 from 13 evaluations

TrustRadius Score: N/A

Class: Open Supply

Price per 100,000 guests: N/A

Intellimize

Intellimize is a web site optimization and CRO instrument that mixes A/B testing and rules-based personalization to reinforce advertising campaigns.

Pricing: Out there solely on request

G2 Score: 4.9/5 from 39 evaluations

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: N/A

Intelligems

Intelligems allows retailers to conduct A/B checks on their on-line shops to optimize pricing, content material, and campaigns for improved profitability.

Pricing: Content material Testing is $99/month (or $74/month billed yearly) for 0-2,500 orders a month, Revenue Optimization is $499/month (or $374/month billed yearly) for 0-2,500 orders a month, Intelligems Blue is $999/month (or $749/month billed yearly) for 0-2,500 orders a month. The extra month-to-month orders you’ve, the extra it’s a must to pay.

G2 Score: N/A

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: N/A

Kameleoon

Kameleoon is an AI pushed platform for personalization, experimentation and have administration.

Pricing: Pricing is gated.

G2 Score: 4.7/5 from 55 evaluations

TrustRadius Score: 8.3/10 from 88 evaluations

Class: Industrial

Price per 100,000 guests: N/A

LaunchDarkly

LaunchDarkly is without doubt one of the well-liked choices amongst software program builders, DevOps groups, and product managers. It’ll assist de-risk releases, ship focused experiences, experiment with product options, and optimize apps.

Pricing: Function experimentation begins at $12/person/mo for 1 month-to-month service connection or 1K month-to-month contexts.

G2 Score: 4.6/5 from 197 evaluations

TrustRadius Score: 9/10 from 54 evaluations

Class: Industrial

Price per 100,000 guests: N/A

Maxymizely

Maxymizely is a CRO instrument that provides A/B and multivariate testing alongside person habits analytics.

Pricing: Begins at $19 with 10k month-to-month lively customers for the Starter package deal. Fundamental plan presents 50k month-to-month lively customers at $39 whereas the Normal package deal presents 250k month-to-month lively customers for $149. The Maximal plan presents 1M month-to-month lively customers for $399.

G2 Score: N/A

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: $59.60 (estimated) on Normal and $39.9 (estimated) on Maximal.

Mida

Mida is a user-friendly A/B testing instrument that permits customers to create and deploy experiments by means of intuitive visible & code editors

Pricing: Free for as much as 50,000 examined customers per thirty days. The Progress plan is $149/mo (billed yearly) or $249/mo (billed month-to-month) for 100,000 examined customers per thirty days (then $149 for each extra 100,000 MTU)

G2 Score: N/A

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: $ 149 / month billed yearly

Monetate

Monetate is an ecom personalization platform that personalizes person experiences, by means of personalised search, product discovery, A/B/n testing, function experimentation, automated personalisation, and extra.

Pricing: Out there solely on request

G2 Score: 4.1/5 from 97 evaluations

TrustRadius Score: 6.7/10 from 186 evaluations

Class: Industrial

Price per 100,000 guests: N/A

Nelio A/B Testing

Nelio A/B testing is a testing instrument constructed particularly for WordPress web sites.

Pricing: Begins at $38.17 per thirty days for 5k customers for the Fundamental plan with limitless checks and heatmaps. The Skilled Plan is $116.50 per thirty days for 50k customers whereas the Enterprise plan is $351.45 per thirty days for 200k customers.

G2 Score: N/A

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: $175.73 (estimated)

Omniconvert

Omniconvert Discover is a CRO software program that handles A/B testing, personalizations and extra.

Pricing: Platform pricing begins from $390 per thirty days for 50k guests or $273 a month billed yearly. Pricing for the Enterprise plan is gated.

G2 Score: 4.5/5 from 101 evaluations

TrustRadius Score: 8/10 from 5 evaluations

Class: Industrial

Price per 100,000 guests: $650 per thirty days on the Platform plan

OpenText Optimost

OpenText Optimost is an internet optimization instrument for A/B/N and multivariate testing.

Pricing: Out there solely on request

G2 Score: N/A

TrustRadius Score: 7/10 from 6 evaluations

Class: Industrial

Price per 100,000 guests: N/A

Optimizely

Optimizely is an experimentation platform that empowers firms to ship higher experiences to clients.

Pricing: Optimizely solely presents annual contracts. Pre-acquisition, a Net Marketing strategy that lined 10M impressions price $63.7k. A Net Enterprise plan for 10M impressions price $113.1k.

G2 Score: 4.2/ 5 from 344 evaluations

TrustRadius Score: 8.7/10 from 519 evaluations

Class: Industrial

Price per 100,000 guests: N/A

Obviyo

Obviyo allows customers to create and handle experiments that take a look at completely different variations of product options, person interfaces, and messaging to find out the simplest choices.

Pricing: They provide a free Starter plan. Personalize is $595 per thirty days and Enterprise is $1495 per thirty days.

G2 Score: N/A

TrustRadius Score: 10/10 out of 6 evaluations

Class: Industrial

Price per 100,000 guests: $49.80 per thirty days on the Personalize plan and $74.75 per thirty days on Enterprise.

Personyze

Personyze is a CRO platform for testing any person personalization deployed in your web site. It presents A/B testing, behavioral concentrating on, and extra.

Pricing: Begins with a free plan that has solely 5k pageviews. Paid plans begin at $250/mo for 100k month-to-month pageviews, $250/mo for 100k month-to-month pageviews, $450/mo for 1M pageviews and $1450/mo for 10M pageviews. You get a month free when billed yearly.

G2 Score: 4.8 stars out of 5 from 3 evaluations

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: $250 with Lite, $45 with Energy, $14.50 with Enterprise

Plerdy

Plerdy is a conversion price optimization instrument, however they provide complimentary A/B testing.

Pricing: Startup plans begin at $21 / month billed yearly or $32 / month billed month-to-month.

G2 Score: 4.7 stars out of 5 from 287 evaluations

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: Included within the Startup plan.

Posthog

Posthog is a product analytics platform with A/B testing, multivariate testing, and concentrating on capabilities. Additionally they provide net & product analytics, function flags, session replays, and surveys.

Pricing: Free for the primary 1 million requests very month.

G2 Score: 4.4/5 from 535 evaluations

TrustRadius Score: N/A

Class: CommericalPrice per 100,000 guests: Free

PROCTOR

Proctor is a free A/B testing software program written in Java that was created by the job listings and employment platform, Certainly.

Pricing: Free

G2 Score: N/A

TrustRadius Score: N/A

Class: Open Supply

Price per 100,000 guests: Free

SearchPilot

A singular entry on this record, SearchPilot is a server-side testing platform for search engine optimisation. It splits pages fairly than customers, making use of rule-based adjustments to teams of pages throughout giant sections of a web site.

Pricing: Out there solely on request

G2 Score: N/A

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: N/A

Sitespect

Sitespect is an A/B testing and optimization software program for testing concepts, gathering insights and personalizing customers’ expertise.

Pricing: Out there solely on request

G2 Score: 4.3 stars out of 5 from 56 evaluations

TrustRadius Score: 8 stars out 10 from 20 evaluations

Class: Industrial

Price per 100,000 guests: N/A

SIXPACK

Sixpack is an A/B testing instrument written in a number of languages: Java, Javascript, PERL, Python, PHP, Ruby, iOS and Go. It was created by the occasion ticket platform, Seatgeek.

Pricing: Free

G2 Score: N/A

TrustRadius Score: N/A

Class: Open Supply

Price per 100,000 guests: Free

Break up Hero

Break up Hero is an A/B testing instrument devoted to experimentation on WordPress web sites.

Pricing: Begins at $29/mo for limitless websites, pageviews and guests however just one lively marketing campaign, $49/mo for limitless websites, guests and pageviews with 3 lively campaigns and $99/mo for limitless websites, guests, pageviews with 10 lively campaigns.

G2 Score: N/A

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: $27

SplitMetrics Optimize

SplitMetrics is an app validation, A/B testing, and app retailer optimization (ASO) platform. Their product Optimize is a cellular app testing instrument for iOS and Android.

Pricing: Gated pricing

G2 Score: N/A

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: N/A

Statsig

Statsig is a function administration and experimentation platform for engineering and product groups. It allows groups to run A/B checks on any platform, in any a part of the product.

Pricing: Begins free with A/B experiments included, then it’s $150/mo on the professional plan.

G2 ranking: 4.7/5 from 48 evaluations

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: N/A

Symplify (previously SiteGainer)

Symplify (formerly SiteGainer) A/B testing tool pricing

Symplify is an engagement ecosystem that permits companies to interpret buyer habits alerts and construct omni-channel communication methods to drive model loyalty. It additionally presents A/B and multivariate testing, heatmaps, surveys, popups and personalizations to enhance buyer expertise.

Pricing: That is primarily based on the variety of examined guests and account customers. Pricing is simply out there on request.

G2 Score: N/A

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: N/A

Taplytics

Taplytics is a full-stack A/B testing resolution for product, engineering, and advertising groups.

Pricing: The Professional plan begins at $500 per thirty days with limitless A/B testing, function flags, person seats and domains. Enterprise and Customized plans have gated pricing.

G2 Score: 4.4 stars out of 5 from 14 evaluations

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: N/A

Variant

Variant is an instrumentation-first platform designed for the creation and administration of A/B checks and have flags at scale. It simplifies the method of instrumenting code paths as experiments or function flags with only a few strains of code.

Pricing: Free

G2 Score: N/A

TrustRadius Score: N/A

Class: Open Supply

Price per 100,000 guests: Free

Varify

Varify offers code-free A/B testing and personalization by means of its visible editor.

Pricing: €99 per thirty days for limitless visitors & experiments

G2 Score: 4.9/5 from 3 evaluations

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: €99 per thirty days

VWO

VWO helps companies enhance their buyer expertise and enhance gross sales by means of habits evaluation, experimentation and personalization.

Pricing: VWO Testing – Net: The Starter plan is free, as much as 50k month-to-month tracked customers. Progress begins from $219 for 10k guests. Professional begins from $527 for 10k guests. Enterprise begins from $1173 for 10k guests. Experiments with cellular apps, personalization, server facet, insights, and net rollouts all require you to pay additional.

G2 Score: 4.3 stars out of 5 from 630 evaluations

TrustRadius Score: 8.8 stars out of 10 from 195 evaluations

Class: Industrial

Price per 100,000 guests: N/A

WebEngage

WebEngage is a advertising automation instrument with some A/B testing capabilities over net, cellular, e-mail and extra!

Pricing: N/A

G2 Score: 4.5 stars out of 5 from 575 evaluations

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: N/A

Webtrends Optimize

Webtrends Optimize is an enterprise-grade experimentation platform designed to reinforce on-line conversions by means of a collection of web site optimization instruments.

Pricing: They’ve gated pricing plans.

G2 Score: 4.9 stars out of 5 from 163 evaluations

TrustRadius Score: 9.7 stars out of 10 from 28 evaluations

Class: Industrial

Price per 100,000 guests: N/A

Zoho PageSense

Zoho PageSense is an optimization platform the place you’ll be able to measure web site metrics, perceive person habits and supply them with a personalised expertise.

Pricing: Solely the Optimize plan consists of A/B testing. Begins at €49/mo for 10k month-to-month guests billed month-to-month, or €30/mo billed yearly (with out tax).

G2 Score: 4.1 stars out of 5 from 45 evaluations

TrustRadius Score: N/A

Class: Industrial

Price per 100,000 guests: €329 billed month-to-month, or €198/month/ billed yearly

Whereas Pricing Is an Essential Issue…

… take into account the must-have options you want in an A/B testing instrument. Your A/B take a look at instrument comparability ought to embody options like flicker-free capabilities, nice help, simple setup, amongst others. These components, along with value, ought to simplify the method of choosing a testing instrument.

Talking of A/B testing instruments with the proper steadiness of options and costs, have you ever tried Convert Experiences but? It’s free to check out for 15 days, no bank card required!

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Full-time drawback solver with a knack for writing and a mind for element.

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Carmen Apostu

In her function as Head of Content material at Convert, Carmen is devoted to delivering top-notch content material that individuals can’t assist however learn by means of. Join with Carmen on LinkedIn for any inquiries or requests.

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Their career includes working with a diverse range of clients, from startups to established corporations, across various industries.Throughout their career, Emarketing World Admin has achieved significant milestones, such as successfully managing high-profile digital campaigns, increasing online visibility for numerous brands, and driving substantial revenue growth through targeted marketing strategies. Their expertise encompasses a wide array of digital marketing disciplines, including content marketing, email marketing, data analytics, and conversion optimization.### The Birth of EmarketingWorld.onlineEmarketingWorld.online was created out of Emarketing World Admin’s desire to share their extensive knowledge and experience with a broader audience. The website was launched as a comprehensive resource for individuals and businesses looking to enhance their digital marketing efforts.The platform features a wide range of content, including in-depth articles, how-to guides, case studies, and expert interviews. Emarketing World Admin is dedicated to providing actionable insights and practical advice that users can implement to achieve their marketing goals. The website also offers tools and resources designed to help users analyze their marketing performance and optimize their strategies.### Philosophy and MissionThe core philosophy of EmarketingWorld.online revolves around the belief that effective digital marketing is both an art and a science. Emarketing World Admin emphasizes the importance of data-driven decision-making, creative problem-solving, and ongoing experimentation in achieving marketing success.The mission of EmarketingWorld.online is to empower businesses and individuals with the knowledge and tools they need to thrive in the digital world. By providing valuable resources, actionable strategies, and expert guidance, Emarketing World Admin aims to help users navigate the complexities of digital marketing and achieve measurable results.### Personal Touches and Community EngagementOne of the distinguishing features of EmarketingWorld.online is the personal touch that Emarketing World Admin brings to the content. Their unique perspective and hands-on experience are reflected in every article, guide, and resource. Emarketing World Admin is known for their ability to translate complex marketing concepts into practical, easy-to-understand advice.In addition to content creation, Emarketing World Admin actively engages with the EmarketingWorld.online community. Through social media interactions, email newsletters, and direct feedback from readers, Emarketing World Admin fosters a dynamic and supportive environment. They are committed to addressing user questions, offering personalized recommendations, and building a network of digital marketing professionals and enthusiasts.### Looking AheadAs EmarketingWorld.online continues to grow, Emarketing World Admin is excited about the future and the opportunity to expand the platform’s offerings. Future plans include introducing new content formats, such as video tutorials and interactive webinars, and collaborating with other industry experts to provide even more valuable insights.Emarketing World Admin remains dedicated to staying at the forefront of digital marketing innovation and providing users with the tools and knowledge they need to succeed. Whether you’re a seasoned marketer or just starting out, EmarketingWorld.online is here to support and guide you on your journey to digital marketing success.

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Whereas Pricing Is an Essential Issue…

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