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How We Elevated Natural Site visitors by 3584% in 20 Months

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How We Elevated Natural Site visitors by 3584% in 20 Months

On this video, we are going to present you ways we labored with a startup in a really aggressive house to turn out to be a trusted business chief in lower than two years. Beginning with simply 2000 month-to-month natural guests. Our purpose was to place them as a number one supply of data driving site visitors, engagement, and, most significantly, conversions.

Table of Contents

The Problem

Our shopper was a startup in a extremely aggressive business, battling simply 2,000 month-to-month natural guests. Though they had been a funded startup, they confronted stiff competitors from business giants dominating the natural search panorama. The purpose was clear: they wanted to ascertain themselves as a trusted authority and enhance their visibility to drive site visitors, engagement, and conversions.

A steady increase in organic traffic over 20 months.

With minimal on-line presence and large competitors, the stakes had been excessive. The corporate approached us for a complete technique to construct their area authority and place them as a go-to useful resource of their business.

What We Did

To deal with the problem, we applied a multi-layered search engine optimization (SEO) strategy designed to boost organic search traffic and improve the client’s standing as an industry leader. We broke this approach down into four main areas:

Let’s take a closer look at each of these critical steps.

1. In-Depth Keyword Research

The foundation of any successful SEO strategy is a deep understanding of the target audience’s search behavior. We worked closely with the client’s team to:

Identify industry-relevant target keywords that their audience was actively searching for.
Divide the keywords into two types of content:
- Glossary articles
- Future blog posts

But we didn’t stop there. We focused on the search intent behind each term, ensuring we addressed the questions and concerns that mattered most to their target audience. This focus on intent ensured that we were attracting the right type of traffic—users who were genuinely interested in the brand’s expertise and offerings. You can use a keyword research tool to help identify the search intent behind important terms and optimize your content accordingly.

Your SEO Action plan

Use SEO tools like SEMrush or Ahrefs to identify high-volume, low-competition keywords.
Group relevant search terms based on user intent (informational, navigational, or transactional) to create content that meets the needs of your audience at different stages of their journey.

2. Glossary Creation

Next, we crafted a comprehensive glossary of industry terms. This step was crucial for two main reasons:

User Experience: The glossary made the site easier to navigate and allowed users to understand complex industry concepts much deeper.
SEO Foundation: By providing clear, detailed answers to common industry questions, the glossary served as a valuable resource that search engines loved, helping to establish a strong SEO foundation for the website.

The glossary wasn’t just a static list of terms; it became an educational hub we could leverage for future content efforts, providing the perfect springboard for their content marketing strategy.

Your SEO Action Plan

Create a glossary of relevant industry terms your audience may not fully understand.
Include detailed definitions and internal links to relevant blog posts or resources for deeper learning.
Focus on terms with search volume that can drive organic traffic to your site.

3. Content Marketing

With the glossary in place, we shifted our focus to creating in-depth blog posts that resonated with the client’s target audience. We worked with the client’s team to develop high-quality content that:

Explored key industry topics relevant to their audience’s needs.
Focused on thought leadership rather than just driving traffic.
Aimed to build trust and establish the company as an authoritative voice in the industry.

This content strategy was not solely traffic-focused. Instead, we designed it to move the target audience by connecting with their concerns and helping solve their problems. In the long run, this approach helped solidify the brand’s reputation and create long-term SEO success.

Your SEO Action Plan

Publish consistent, relevant content that addresses your audience’s specific needs or pain points.
Use a content calendar to plan blog posts, case studies, and whitepapers that align with your keyword research.
Ensure the content provides valuable insights, not just information, and encourages engagement or discussion.

4. On-Page SEO

To complement the content efforts, we implemented strategic on-page SEO to optimize each piece of content. Key elements included:

Targeted keywords: We seamlessly integrated relevant keywords and their variants throughout the content.
Internal linking: A strong internal linking strategy helped to keep users engaged and made it easier for search engines to understand the site’s structure.
Featured snippets: We optimized content to increase the chances of it appearing in featured snippets, which provided high-visibility placement at the top of search results.

The overall goal was to make each piece of content as visible and accessible as possible for users and search engines. This effort paid off in the form of a dramatic traffic increase.

Your SEO Action Plan

Focus on keyword placement within headers, meta descriptions, and the body of your content.
Implement a link-building strategy to guide users to related content and keep them on your site longer.
Optimize for featured snippets by formatting content with bullet points, numbered lists, and concise answers to common questions.

The Results

As a result of these efforts, organic search traffic skyrocketed by over 3,000% in just 20 months. We added nearly 90,000 new visitors to their website each month. Not only did traffic grow, but the value of that traffic increased from $13,000 per month to $137,000 per month, representing a 953% increase. This growth reflected the quality of visitors attracted through our strategy.

Our results using a comprehensive glossary

The site’s domain rating increased from 40 to 71, demonstrating increased high-quality backlinks and overall authority. The new content led to significant improvements in search rankings, including:

1,200 terms ranking within the top three positions
A 5,200% increase in the number of keywords ranking in the top ten
45,000 keywords ranking within the top 100 results, up from just 1,000

Additionally, we secured 1,400 featured snippets, giving the client prime real estate in Google search results and further establishing their credibility and authority. These snippets not only brought in more clicks but also helped to showcase their thought leadership.

As generative AI searches have become more prominent, the company has also begun showing up in those results, further expanding its digital footprint.

In summary, we helped transform their organic search presence, growing from 2,000 visitors to over 90,000 per month. This startup now dominates search results thanks to a strategy focused on intent-based keyword research, glossary creation, content marketing, and on-page SEO focused on solving the end-users’ needs. Through our efforts, we were able to help them become a trusted leader in their industry.

If you found this case study helpful or intriguing and want to see how we can help position your brand for similar success, contact us. We’d love to explore how we can help your business grow. Until next time, happy marketing!

Ryan Shelley

Ryan is enthusiastic about serving to corporations make a extra private connection on-line with their prospects and prospects. He’s an everyday contributor to Search Engine Land, the biggest and hottest search engine optimization information web site on the internet. His works have additionally been featured on the HubSpot Weblog, Business2Community and by LinkedIn Advertising Options.

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Di [email protected]

Emarketing World Admin, the driving force behind EmarketingWorld.online, is a seasoned expert in the field of digital marketing and e-commerce. With a wealth of experience and a passion for innovation, Emarketing World Admin has dedicated their career to helping businesses and entrepreneurs navigate the complexities of online marketing and achieve their digital goals. Through EmarketingWorld.online, they provide valuable insights, strategies, and tools to empower others in the ever-evolving world of digital marketing.### Early Life and Introduction to MarketingFrom an early age, Emarketing World Admin exhibited a keen interest in technology and communication. Growing up during the rise of the internet, they were fascinated by the potential of digital platforms to connect people and transform businesses. 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They hold a degree in Marketing or a related field from a reputable institution, supplemented by specialized certifications in areas such as search engine optimization (SEO), pay-per-click (PPC) advertising, and social media marketing.In addition to their formal education, Emarketing World Admin has actively pursued ongoing professional development. They regularly attend industry conferences, webinars, and workshops to stay current with the latest trends, tools, and best practices in digital marketing. This commitment to continuous learning ensures that their insights and strategies are always aligned with the evolving digital landscape.### Professional Experience and AchievementsWith over a decade of experience in digital marketing, Emarketing World Admin has held various roles, including digital marketing strategist, SEO consultant, and e-commerce specialist. 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The website was launched as a comprehensive resource for individuals and businesses looking to enhance their digital marketing efforts.The platform features a wide range of content, including in-depth articles, how-to guides, case studies, and expert interviews. Emarketing World Admin is dedicated to providing actionable insights and practical advice that users can implement to achieve their marketing goals. The website also offers tools and resources designed to help users analyze their marketing performance and optimize their strategies.### Philosophy and MissionThe core philosophy of EmarketingWorld.online revolves around the belief that effective digital marketing is both an art and a science. 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How We Elevated Natural Site visitors by 3584% in 20 Months

The Problem

What We Did

1. In-Depth Keyword Research

2. Glossary Creation

3. Content Marketing

4. On-Page SEO

The Results

Di [email protected]

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The Results

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