How you can Create an Infographic in Below an Hour — the 2024 Information [+ Free Templates]

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How you can Create an Infographic in Below an Hour — the 2024 Information [+ Free Templates]


I bear in mind the primary time I used to be requested by a shopper to create an infographic to help an article I used to be about to jot down.

free infographic template to use with powerpoint

→ Download Now: 15 Free Infographic Templates

I used to be new to content material writing on the time and was not but acquainted with utilizing graphics instruments to create visuals, so I scoured the web, the place I discovered totally different ideas from totally different authors. I ultimately created the infographic, nevertheless it took me three days and a number of complications to get it executed.

However now I do know that creating infographics would not must take a number of time, effort, and talent. There are a plethora of reasonably priced and user-friendly instruments that make it simpler to create impactful graphics, particularly when you’re working with a price range or should not very tech-savvy.

That, mixed with the significance of visible content material in advertising at this time, implies that even when it’s overwhelming, you shouldn’t throw within the towel simply but.

On this article, you’ll be taught other ways to create an infographic in below an hour.

Desk of Contents

Creating an Infographic

Analysis from DemandSage exhibits that readers retain 65% of knowledge when it is paired with a related infographic.

And, Venngage’s 2023 survey revealed that 43% of entrepreneurs discovered unique graphics, like infographics and illustrations, to be the best-performing sort of visible content material.

Realizing how efficient infographics are at serving to readers digest your writing and perceive the significance of a product, HubSpot created some Free Infographic Templates in PowerPoint, which makes it simple to create high-quality, skilled infographics very quickly.

Creating an infographic template from hubspot

With these templates, you may add your personal content material to premade outlines in a cinch. And when you want a serving to hand, I’ll present you how one can personalize your infographic in PowerPoint (and different instruments).

Should you favor watching, this video exhibits the method of making an infographic step-by-step:

1. Select your required infographic template.

First, select an infographic template applicable for representing your information.

The essential factor is to decide on a template that particularly works for the kind of information set/content material you wish to current.

As you noticed pictured above, you may obtain our 15 infographic templates in PowerPoint and select the template that can greatest aid you talk your information.

HubSpot 15 free infographic templates resource

Obtain for Free

Selecting a template earlier than making a purpose on your infographic can velocity up your infographic creation course of.

I discover it could actually aid you visualize how you’ll manage and current your information. This might help you slender your focus earlier than you get into designing your infographic.

Infographic templates even have premade sections or modules that will help you construction your content material. This makes it simple to know how your info will match inside every part to offer your infographic a logical move.

Beginning with a template can even spark artistic concepts on your infographic and encourage unique methods to inform your visible story.

Different essential qualities I like to recommend contemplating as you select a template embrace:

  • Whether or not your infographic is utilizing quantitative, qualitative, or categorical information.
  • How advanced your information set is.
  • Whether or not the infographic design parts align together with your model.
  • Accessibility, together with readability for all audiences.

A few of your template choices within the supply linked above embrace a timeline, flowchart, side-by-side comparability, and a data-driven infographic.

Professional tip: Select a template that gives a variety of structure choices for several types of info. A template with numerous layouts might help you create extra visually partaking and informative infographics.

Kinds of Infographics

If, like me once I was a brand new content material author, you’re not acquainted with infographics, you could be questioning if there are totally different sorts of infographics.

So, I’ve compiled a listing of among the commonest so you may select an infographic template that fits the story you need your information to inform.

Facet-By-Facet Comparability Infographic

This infographic design might help show the benefit of 1 idea over one other. Or, you may merely clarify the variations between two competing entities.

How to make an infographic example: Side-By-Side Comparison Infographic, HubSpot

Obtain this Template

Use such a infographic for: Exhibiting the head-to-head variations between two choices or concepts.

Flowchart Infographic

This design is ideal for presenting a brand new workflow on your group, how a linear or cyclical course of works throughout your business, or strolling individuals by a call.

I really like seeing most of these flowcharts when manufacturers have a humorous tackle one thing. In addition they ramp up the enjoyable issue with a playful technique to present how one conclusion is totally apparent.

Creating an infographic example: Flowchart Infographic, HubSpot

Obtain this Template

Use such a infographic for: Highlighting a call tree or course of.

Professional tip: In case your model is playful, your conclusions could possibly be “Sure” and “Sure, however in purple.”

Timeline Infographic

This design can inform a chronological story. That is nice for displaying the historical past of a enterprise, business, product, or idea.

How to make an infographic example: Timeline Infographic, HubSpot

Obtain this Template

Use such a infographic for: Sharing a timeline for example a journey from the place you have been to the place you at the moment are.

Graph-Based mostly Infographic

This design is ideal when you’re publishing a excessive quantity of knowledge and statistical info, making it a very good match for expert-level audiences.

I really like these as a result of they make it simple to assessment information and see how totally different classes or responses evaluate.

Creating an infographic example: Graph-Based Infographic, HubSpot

Obtain this Template

Use such a infographic for: Simplifying or evaluating large quantities of knowledge.

Picture-Heavy Infographic

This design caters to content material creators who’re attempting to disclose traits and data from shapes, designs, or images — slightly than simply numbers and figures.

They often fall on the advanced aspect of issues, however these infographics are well worth the effort. You may evaluate and distinction a number of varieties of info in a single picture.

How to make an infographic example: Image-Heavy Infographic, Information is Beautiful

Picture Supply

Use such a infographic for: Displaying a wide range of info sources and classes to color a complete image.

A phrase of warning: You should definitely think about the place individuals will work together together with your infographic so you may decide if it’s an applicable measurement and sufficiently readable on several types of units. One thing like this picture may go higher in print than on-line.

2. Determine on a purpose on your infographic.

After getting the template you wish to use, it’s time to get into the small print. And not using a clear purpose, your infographic could embrace an excessive amount of info or fail to convey your message.

Your purpose ought to embrace the aim of your infographic. Do you wish to educate, persuade, inform, or encourage your viewers?

An infographic might help you:

  • Rapidly summarize advanced matters.
  • Simplify sophisticated processes.
  • Spotlight analysis or survey outcomes.
  • Condense long-form content material, like weblog posts or case research.
  • Analyze and evaluate totally different merchandise or ideas.
  • Increase consciousness a couple of matter.

And an infographic is for extra than simply presenting info. So, your purpose must also embrace a desired motion or response you wish to elicit out of your viewers.

Would you like them to enroll in a e-newsletter, go to an internet site, or take one other desired motion?

Critically desirous about targets on your infographic helps you align every infographic with bigger advertising targets.

3. Determine the viewers on your infographic.

One of the most important parts of creating an infographic is defining your audience.

Picture Supply

Infographics don’t promote themselves on design alone.

They’re in the end about communication. You must ship “data” that’s simply as compelling because the “graphic,” and to do this, you should know the viewers your infographic intends to achieve.

In response to Harvard Enterprise Evaluate, 5 attainable audiences can change the way you select and visualize your information: novice, generalist, managerial, professional, and govt.

Begin by evaluating your infographic’s excellent reader with considered one of these 5 audiences — which one applies to your reader?

One other approach to take a look at that is that by figuring out your viewers, you may decide how superior your info ought to be. For instance:

  • A novice viewers would possibly want information that has a extra apparent that means.
  • A generalist could wish to see how the knowledge ties into the large image.
  • A managerial viewers would possibly must see how totally different teams or actions have an effect on each other.
  • An professional could be extra considering moving into the weeds of your numbers and posing theories round them.
  • An govt has extra in frequent with a novice viewers in that they solely have time for the only or most crucial info and the impression it’ll have on the enterprise.

In my expertise, the viewers is an important a part of speaking your information and data. So, when you determine who you wish to see your infographic, dig deeper into that persona.

You need to perceive what pursuits that viewers, what motivates them, and what particular info they want.

Then, take into consideration how and the place they’ll see your infographic. Will or not it’s on an internet site, shared on social media, or offered at a convention? Then, I like to take a look at the potential methods to leverage the heck out of my content material.

To that finish, I like to recommend that you just take time to contemplate the way you would possibly repurpose your infographic together with your totally different channels in thoughts.

The underside line right here? The platform and scenario ought to affect the design and format of your infographic. Holding these particulars in thoughts will make your infographic stand out and make an impression.

Professional tip: Take viewers consciousness a step additional by conducting analysis or gathering suggestions out of your target market. These particulars make it simpler to tailor your infographic to their particular wants.

4. Accumulate your content material and related information.

Creating an infographic that is effective means collecting the data.“>

Picture Supply

Utilizing the viewers you’ve chosen above, the next move is to arrange all of the content material and information you’ll use within the infographic. You may both accumulate third-party information or use your personal unique information.

Select your information.

To your information to be compelling, you will need to present correct context. So, when accumulating your information, ensure you have an thought concerning the story you wish to inform. Knowledge for the sake of knowledge gained’t add worth to your infographic in any respect.

Select information that’s attention-grabbing and offers a very good understanding of the subject. You may evaluate numbers or take a look at traits over time to inform a narrative together with your information.

I at all times like to take a look at abnormalities and see what may need brought about them.

For instance, a spike in web site site visitors from one month to the subsequent doesn’t imply a lot — till, say, you reveal that site visitors was on a gentle decline over the earlier three months.

Out of the blue, you’ve a narrative of the way you have been capable of reverse a downward pattern.

Arrange your information.

Creating an infographic means organizing your data in a way that makes sense to your audience.

Picture Supply

Make sure that to arrange your information in a approach that is sensible so your viewers can perceive the story with out having to work too laborious.

To do that, spend a while desirous about what information factors are most essential and create a construction that emphasizes that information.

One among my favourite methods is beginning with a fast define of your information story. Then, I match information factors with every related part of the define.

Cite your sources.

Most significantly of all, when you use third-party information, be certain you correctly cite your sources — similar to you’d in another good piece of content material.

Past that, attempt to maintain your infographic uncluttered by a ton of various supply URLs. An effective way to quote your sources is to incorporate a easy URL on the backside of your infographic that hyperlinks to a web page in your website.

You may also record the person stats utilized in your infographic and their sources on a touchdown web page. However when you do, don’t neglect to hyperlink your touchdown web page to a proposal that features your free infographic.

With the following tips, your infographic will look clear {and professional}, and other people will be capable of entry the sources irrespective of the place the infographic will get shared or embedded. It might even drive guests again to your website.

Professional tip: Take into consideration several types of charts and graphs to current your information. Search for probabilities to show advanced statistics or ideas into easy-to-understand visualizations.

5. Obtain your template to PowerPoint.

For the sake of time (bear in mind, our mission is to create an infographic in below an hour), I’m going to create an infographic with PowerPoint.

That is the simplest instrument to make use of as a result of it’s extensively accessible software program that’s already on most computer systems, so you may work in your infographic even with out an web connection.

The consumer interface can be acquainted and user-friendly, making it simple for freshmen.

This instance is predicated on steps and greatest practices from our information, How you can Create Efficient Inbound Advertising and marketing Campaigns.

I’ve picked the “World’s Biggest Timeline” infographic template from our assortment of infographic templates.

This template is greatest suited to my information set since it should permit me to stipulate every step of the marketing campaign creation course of in chronological order.

creating an infographic, world’s greatest timeline infographic template example

Should you’re able to get began, simply open the infographic template in PowerPoint.

This may create a brand new presentation based mostly on the chosen template. Then, you can begin customizing.

6. Customise your infographic.

That is probably the most time-consuming half — plugging within the content material you have already got. With the proper template, this step will go quick. All you should do is substitute the placeholder textual content and graphics with your personal info.

Give you a catchy title, plug in your information/content material, and modify your font sizes and formatting. Be at liberty to change up the graphics and colours, too, in order that they’re related to your model and the information you’re offering.

To customise the look of the infographic much more, you would possibly add or change the colours or font kinds to your liking.

Take a peek on the instance under to see how I modified the textual content and up to date the font colours to match HubSpot’s branding:

how to make an infographic, running an inbound marketing campaign infographic example

Bear in mind, the template is simply a place to begin, and you’ll customise it nonetheless you need, utilizing PowerPoint’s instruments to create several types of visuals to help your information.

(Need a cheat sheet on how one can use PowerPoint’s instruments? Obtain our free infographic templates.)

As you adapt the template, deal with ensuring the visuals are readable, make sense within the order they’re shared, and help and improve your information.

Professional tip: I like to recommend utilizing constant visible cues resembling icons, colour schemes, or illustrations to create a constant visible language on your infographic and reinforce your model. What’s extra, when you plan to make use of infographics frequently, think about making a type information on your infographics.

7. Embrace a footer together with your sources and brand.

Lastly, embrace a hyperlink to your supply (mine is right here) and the corporate brand. This fashion, individuals will acknowledge your content material if it will get shared on social media or embedded on different web sites.

In any case, one of many fundamental advantages of making infographics is their shareability. These particulars can even make your infographic really feel extra credible and genuine.

creating an infographic, header and footer example

Professional tip: Contributor particulars or acknowledgments can even increase the trustworthiness of your infographic.

8. Promote and publish your infographic.

The one factor left to do is to publish and promote your superior new infographic. A number of suggestions for promotion:

Publish your infographic in your weblog.

Publishing an infographic in your weblog improves the visible enchantment of your content material and offers your viewers a instrument to know advanced or new ideas.

However that’s not all. It may additionally give your website positioning and consumer engagement a lift. (And, don’t neglect to incorporate your record of sources!)

Add a Pinterest button.

Need to go viral? Making it simple for individuals in your website to “pin” can provide you added publicity. And when you’re going this route, don’t neglect so as to add a caption for Pinterest sharing to assist draw curiosity and increase engagement.

creating an infographic, running an inbound marketing campaign infographic made in under an hour

Create and add an embed code.

The simpler you make it for individuals to share your infographic, the extra possible you might be to get these shares. Take a look at how I did it under.

Share This Picture On Your Website

Please embrace attribution to weblog.hubspot.com with this graphic.
‘free_infographic_template_custom-1’

With the infographic full and revealed, that’s a wrap. It gained’t take you lengthy to create some spectacular infographics of your personal when you get began — however earlier than you start, I’ve bought some instruments to make the artistic course of even smoother.

How you can Make an Infographic for Free

Now, chances are you’ll be questioning how a lot making an infographic will value.

The excellent news is you can also make partaking and efficient infographics without cost with many instruments available on the market.

Listed here are a few of my favorites, and I’ll be testing considered one of them to indicate you ways simple the method is.

1. Canva

creating an infographic, free infographic templates: Canva template

Picture Supply

Canva is a design platform that may aid you create a wide range of media like displays, weblog graphics, and posters along with infographics. It’s simple to get began utilizing considered one of their templates.

The instrument works by merely dragging and dropping the weather that you just’d like to make use of into place. When you’re happy together with your graphic, you may simply obtain it in a wide range of codecs to share together with your group.

What I like: Since I found Canva a few years in the past, I’ve been obsessive about it. I really like how simple it’s to make use of and the way a lot Canva is doing to remain forward of the curve with new capabilities and instruments that, in flip, make it simple for creators to develop stylish visible content material.

2. HubSpot

creating an infographic, free infographic templates: HubSpot

Picture Supply

As I showcased earlier, HubSpot’s free, customizable infographic templates make it simple to rapidly create new visuals on your challenge. Merely obtain the template and open it in PowerPoint.

From there, you may substitute textual content by typing into the template and alter the colours to fit your model’s palette. Our supply comes with step-by-step instructions to make sure a hiccup-free expertise.

Branding and colour schemes are essential in making a memorable and cohesive visible id for organizations. They assist set up model recognition, construct belief, and talk the specified message to clients.

HubSpot’s colour palette generator is a instrument that lets you choose a major colour. It then robotically generates a complementary palette, guaranteeing consistency and professionalism in branding throughout varied advertising channels.

What I like: Properly, I could also be biased, however our templates are fairly nice. They offer individuals with restricted design know-how and fewer time the flexibility to create impactful graphics that wow their colleagues and shoppers.

3. Piktochart

creating an infographic, free infographic templates: Piktochart

Picture Supply

Piktochart is a free on-line instrument that will help you create infographics with zero design expertise required. The place Piktochart shines is its many choices to assist visualize information.

The free model offers you entry to pie charts, maps, bar charts, and pictographs to show information in a wide range of codecs.

Customers have the choice to add a CSV, Google Sheet, or Excel file into the graph maker. They’ll additionally copy/paste information into the template. The model stands by its user-friendliness, aiming to assist novices create infographics in half-hour or much less.

Piktochart makes creating an infographic easy with built-in methods for importing data.

Picture Supply

What I like: Piktochart affords a ton of various designs and kinds and has a simple studying curve. I’ve discovered that creating professional-looking infographics is as simple as selecting a method and updating it.

Plus, with built-in chart-making capabilities, it takes my numbers and turns them into graphics that make sense with little to no manipulation on my half.

4. Snappa

how to make an infographic, free infographic templates: Snappa

Picture Supply

Snappa’s infographic maker pushes the bounds of making media on the fly — claiming customers could make infographics in simply 5 minutes.

Snappa affords a wide range of ready-made templates and a straightforward drag-and-drop builder to assist customers rapidly create the content material they want.

Customers have the choice so as to add and take away graphics, textual content, and inventory photos to customise their creations. As soon as accomplished, the completed product will be simply downloaded to be used.

Snappa additionally makes it simple to repurpose the infographics you’ve made by providing a number of codecs for social sharing.

What I like: Snappa has (dare I say) a “Snappy” how-to video demonstrating how one can repurpose their templates into one thing that matches your model. Their templates are recent and simple to make use of.

5. Venngage

how to make an infographic, free infographic templates: Venngage

Picture Supply

Just like others on this record, Venngage makes use of a drag-and-drop editor and infographics maker to assist customers create infographics with none design expertise.

Begin with a template, then customise colours, textual content, and shapes as you see match.

Venngage additionally has a strong inventory photograph library, with a formidable 40,000 icons and pictures accessible to be used, plus one other 3 million from Pixabay.

The one disadvantage is that the collaboration options and model package are solely accessible with paid tiers.

What I like: Once you first enroll, Venngage asks just a few questions on how you intend to make use of its designs and tailors the web page based mostly in your preferences, making it simple to rapidly discover an infographic template to customise.

6. Visme

how to make an infographic, free infographic templates: Visme

Picture Supply

Visme helps customers make graphics in three simple steps: select a template, add or enter your information, and customise.

Should you favor to start out a graphic from scratch, there’s additionally an choice to swap particular parts of your infographic utilizing blocks as a substitute of utilizing a full template.

As soon as completed, customers can decide to share their challenge with a hyperlink or obtain the infographic in a wide range of codecs. Whereas the fundamental model of Visme is free, you’ll must go for a paid tier for entry to the model package characteristic.

What I like: Along with Visme’s templates, I really like that they’ve design blocks you should use to rapidly assemble your infographic, which makes it simple to select and select components of a template that be just right for you and adapt different areas.

What’s extra, when you plug in your web site, it could actually extract your brand, fonts, and model colours and begin adapting templates to suit your model.

Testing It Out

I’ve already proven how one can use HubSpot’s free infographic templates to create your personal infographics. However when you’d prefer to check out different free instruments like those listed above, I’ll be testing Canva to indicate you the way it works (the method is analogous with the opposite instruments).

The infographic I’ll create is one which explains how one can create an infographic very quickly (see what I did there?). Let’s proceed.

1. Create an account on Canva.

I have already got a Canva account, so all I’ve to do is navigate to canva.com and begin the method of making the infographic. However when you don’t have an account but, go forward and enroll.

2. Select a clean infographic canvas.

When you’re executed creating your account, your Canva dashboard will appear to be the picture under.

create new infographic canvas

The subsequent factor I do is click on on Create a design and kind “Infographic” into the search subject, which leads to a listing of pre-built infographic choices.

I select the common infographic canvas, which is the primary choice (it’s the one you’ll often use, until you wish to create one thing extra particular, like a resume or a video).

3. Select an infographic template.

After clicking on Infographic, right here’s what my display appears to be like like:

creating an infographic, blank infographic canvas on canva

There’s a clean rectangular canvas on which I can design my infographic on the proper, and on the left, there are tons of free infographic templates I can select from to create the infographic.

After looking by the accessible choices, I choose a timeline infographic design as it should assist me clearly define the steps to take. As soon as I click on on the design, it replaces the clean canvas like so:

choose your infographic template

4. Customise the design.

Now, I can begin changing the textual content and altering parts within the infographic to go well with my wants.

After customizing it, right here’s what it appears to be like like:

customize the design of the infographic template

5. Obtain the infographic.

Lastly, I give the infographic a reputation, How you can create an infographic, and click on the Share button on the top-right nook of my display.

Within the dropdown menu that pops up, I click on Obtain, like so:

creating an infographic, download your infographic

Canva means that I obtain the infographic as a PDF doc. If I wish to go that route, I’d simply click on the purple Obtain button, and that’s it.

However I’d slightly obtain it as a PNG picture, so I click on the dropdown arrow on the File sort subject and select PNG. Then faucet the purple Obtain button and, voila — my infographic’s prepared.

Should you’d prefer to create extra advanced infographics that embrace parts like charts (pie charts, bar charts, bubble charts, stacked charts, line charts, donut charts), progress bars (radial progress bars, progress rings), pictograms, maps, and hierarchies, Canva lets you try this with templates like this:

creating an infographic with canva and adding charts/graphs

Ideas for Making a Nice Infographic

Are you able to get began on creating your personal infographic? Listed here are some tips to remember as you proceed.

1. The data you talk issues greater than its design.

You can also make probably the most visually interesting infographic of the yr, but when it doesn’t clearly talk a goal or message, then what’s the purpose?

To not say that the infographic’s design is unimportant, however the info accessible on it ought to at all times be the precedence.

An excellent infographic tells the viewers what they should know and provides extra depth or dimension when coupled with a very good design.

So once I develop content material for infographics, I begin with that precisely — the content material — and ask three questions:

2. Know who you’re making the infographic for.

I notice I’ve already touched on the several types of audiences you write for, nevertheless it’s such an integral a part of content material creation that I wished to reiterate it as soon as extra.

No matter what sort of content material you’re creating, it’s essential to know your viewers. That is true for copy, content material, audio, video, and pictures.

That’s why earlier than I begin writing or creating something, I spend a while desirous about the viewers profile:

  • Who’re they?
  • What do they already know?
  • What do they wish to know or do?
  • How will this piece of content material assist them alongside the best way?

Armed with that, it’s a lot simpler to create content material that appeals to your viewers.

3. Keep away from including litter to your infographic.

It’s simple to get carried away with icons, graphics, and phrase artwork. Belief me. I do know — been there, executed that, bought the t-shirt. However, right here’s the factor: If it’s distracting your reader, then it defeats the aim of the infographic within the first place.

So, how do you retain it easy?

To maintain my infographics trying clear and skimmable, I maintain the reader in thoughts. They shouldn’t must assume too laborious to seek out the knowledge they want. Your infographic can even level to an “aha!” second.

In truth, infographics aren’t at all times one thing you throw into your content material. As soon as I see the infographic in a designed format, I usually pare down the knowledge to simplify it even additional.

And, if I’m undecided if it’s easy sufficient or has the proper info, I discover that stepping away from the design for a bit can provide me the readability I would like. When unsure, I ask a trusted pal to have a look and share their perspective.

4. Make sure the visuals add worth to your information.

Echoing my final level, the visuals that do make it to your infographic ought to be there so as to add worth to the information beside it — that is the idea behind info design.

Whether or not you’re utilizing graphs, diagrams, icons, or real-life imagery, I at all times remind shoppers that the purpose is to take the important thing messages and supply sufficient context to inform the story.

That is very true while you’re utilizing numerical values. This fashion there’s an emotional component behind the messaging, not simply bolding percentages.

5. Check for readability and consumer expertise.

Net accessibility is turning into an more and more essential dialog, so it’s one thing that each design ought to consider.

So, earlier than you share your infographic, be sure it’s legible and accessible to a variety of customers. Check the font measurement, colour distinction, and readability on totally different screens and units.

I at all times remember the fact that an enormous quantity of individuals are content material on their cellular units, which suggests it’s essential to ensure the knowledge is as clear on a small display as on a big desktop monitor.

To that finish, additionally ensure you’re contemplating any usability elements like navigation and calls-to-action.

Share Your Skilled Infographic Immediately

This complete factor took me below an hour to place collectively — a lot much less time (to not point out extra skilled trying) than it could’ve taken if I’d began from scratch.

Plus, it’s cheaper than hiring a designer and utilizing the assets you would possibly wish to save for bigger campaigns.

With these instruments in hand, you’ll be capable of begin churning out skilled and informative infographics, too!

Editor’s observe: This put up was initially revealed in Might 2020 and has been up to date for comprehensiveness. This text was written by a human, however our group makes use of AI in our editorial course of. Take a look at our full disclosure to be taught extra about how we use AI.



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