2023 turned out to be our most-awarded 12 months in Ketchum’s historical past on the Cannes Lions Worldwide Competition of Creativity!
Our unimaginable Ketchum UK crew left the competition with the honour of being THE most awarded PR company at Cannes within the PR Class. Their excellent marketing campaign for Iceland Meals, Iceland Meals Membership, received 4 Lions at Cannes, together with:
- The distinguished Gold Lion for Artistic Commerce in Company Objective & Social Duty
- Two Silver Lions for Retail and Company Objective & Social Duty
- A Bronze Lion for Single Market Marketing campaign.
Beneath, view Iceland Meals Membership’s marketing campaign video and extra recaps from our crew members.
See extra concerning the Cannes Competition from our Ketchum UK crew!
Iceland Meals: Iceland Meals Membership
Uncover how Ketchum and Iceland Meals got here collectively to forestall meals insecurity for tens of hundreds of British consumers.
View the case examine right here.
Our Awards Acquired at Cannes
We additionally took dwelling 25 shortlists in a Lead Artistic or PR Supporting Function.
Ketchum (VMLY&R and Spark Foundry) & Wendy’s
Bronze Lion
Lengthy Time period Technique
“Nonetheless Recent, By no means Frozen”
Bronze Lion
Leisure Lions for Gaming
“Tremendous Wendy’s World”
Ketchum (McCann, Carat and Armstrong Partnership) & Mastercard
Bronze Lion
Direct Lions in Launch/Relaunch
“Contact Card”
Ketchum (AMV BBDO, Somesuch, and Zenith) & Bodyform/Libresse
Gold Lion
Well being & Wellness
“#Periodsomnia”
Alternatives For You
Right here’s a recap of Ketchum’s 2023 Cannes Lions expertise this 12 months. Our crew and lots of of our shoppers dominated the competition – internet hosting phases all through the week, providing thought management throughout a number of advertising and communications subjects and absorbing inspiration and concepts from world wide.
We want to convey this all again to you with an invite to decide on your Cannes Journey as we create a customized insights presentation that most closely fits your wants. Beneath is a fast overview of the sorts of Cannes content material we’ve assembled.
Fascinated by double tapping on any of those? Ship a notice to Jim Joseph, US CEO and International CMO.
Be part of a facilitated workshop to encourage your communications and advertising teams. We are going to use among the greatest work from Cannes (not simply the award winners) to push inventive boundaries throughout your crew.
Take part in a dynamic dialog of the subjects and discussions that have been trending on and off stage at Cannes. We are going to break down thought-provoking subjects to see how they will apply to the challenges you face and the objectives in entrance of you.
Relive our dynamic “lab” at Cannes to study find out how to infuse being “trauma-informed” into your inventive work and the way being a trauma-informed chief can have nice impression.
Expertise the dialogue facilitated by Jim Joseph, US CEO and International CMO, amongst 60+ CMOs at Cannes and discover find out how to keep away from model backlash and guarantee a problem or disaster isn’t a shock to your online business.
Jo-ann Robertson, our CEO of International Markets and the 2023 PR Lions Jury President, shares insights after judging the work from all world wide. Spoiler alert: Jo-ann instructed the panel of jurors that every one awarded work ought to be culture-first with earned media on the core.
The put up Ketchum at Cannes 2023: Celebration and Inspiration appeared first on Ketchum.