AI in Marketing
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Thought Leadership
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Transforming the Customer Experience: An Interview with Jon Picoult, Founder and Principal, Watermark Consulting
JP: Yeah. SS: And then you left to start your own consulting business, which I’m always interested in. People sort…
AI in Marketing
B2C Email Strategies
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How To Leverage Your Customer Base To Scale Your D2C Revenue – Episode 38: 7-Figures & Beyond Podcast
Episode Summary In this episode of the 7 Figures and Beyond E-commerce Marketing Podcast, Greg Shuey hosts Adena Merabi from…
AI in Marketing
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Video Ads
Navigate Google Ads Costs and Maximizing ROAS Like a Pro!
Google Ads remains a crucial platform for eCommerce stores like yours looking to maximize ROAS. But to take advantage of…
B2C Email Strategies
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Social Media vs Social Networking Explained
The way we communicate has undergone a revolutionary transformation over the last few decades, morphing from simple, direct interactions to…
B2B Marketing
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10 Sales Email Templates That Resonate
Communication is about more than just reaching out. It’s about connecting in a way that resonates with your audience, piquing…
Advertising & Paid Media
B2C Email Strategies
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Develop a Winning KPI Strategy for Your Game Marketing
Estimated read time: 35 minutes, 32 seconds With so many marketing channels to manage to promote your game, combined with…
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What’s Best For Amazon Sellers? –
As an online merchant, especially in the dynamic Amazon marketplace, the need for a good product research tool cannot be…
AI in Marketing
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Lessons Learned
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Lessons Post Lockdown for Ecommerce Brands. Part 2
If you read the first part of my analysis, you now know that you need to reassess your product &…
Advertising & Paid Media
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Virtual Events
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Content Marketing And Nonprofits: A Great Combination
Content marketing for nonprofits is highly effective. As nonprofits still have to “market” their message, a nonprofit content marketing strategy…
Top Tools for an Online Store
WordPress is an extremely versatile platform. Thanks to the thousands of plugins for ecommerce on WordPress, you can build literally…