SOUTHLAKE, TX, June 17, 2024 – SBI, the go-to-market (GTM) progress advisory, introduced right this moment that the gross sales coaching enterprise it acquired final yr, SRG, a A part of SBI, has launched its new gross sales coaching program titled “Fashionable Account Administration™.”
Fashionable Account Administration is a brand new, partaking coaching program that equips gross sales professionals with the abilities, instruments, and techniques they should develop enterprise in current accounts. This superior gross sales coaching program will profit account managers, key and strategic account managers, buyer success managers, and different gross sales professionals accountable for rising income inside current accounts. This system may be delivered on-site, on-line, or as a blended coaching program and contains post-training reinforcement and software to make sure talent adoption and lasting conduct change.
Ray Makela, Managing Director of SBI’s Coaching Enterprise, famous that “Now greater than ever, increasing relationships in current accounts is vital to reaching long-term gross sales success. That is why we’re excited to launch this new program to empower gross sales groups to deepen relationships inside accounts, determine progress alternatives, safe renewals, and shield and develop account income.”
In Fashionable Account Administration, contributors learn to:
- Use account administration course of to develop, broaden, and retain key accounts.
- Conduct efficient account analysis to prioritize accounts and determine progress alternatives.
- Pinpoint choice maker’s roles, influencers, and priorities.
- Develop an account technique and execution plan to develop income.
- Conduct productive buyer worth assessment conferences.
- Handle troublesome conversations.
To be taught extra about how Fashionable Account Administration empowers gross sales groups to develop income inside current accounts, go to https://sbigrowth.com/sales-training-programs/account-management-skills.
About SRG, a A part of SBI
SRG, part of SBI, serves because the benchmark in gross sales coaching and progress advisory for firms looking for excellence. Fueled by SBI’s data-driven go-to-market acumen and enriched by SRG’s tried-and-true gross sales coaching applications, we assist purchasers develop their income, margin, and enterprise worth in methods by no means earlier than potential. Go to sbigrowth.com/sales-readiness-group to be taught extra.