Brand Health: An Interview with Jenni Romaniuk, Research Professor and Associate Director at the Ehrenberg-Bass Institute
JR:: Yeah, I mean, it’s weird, because in the academic world, there is a stream of marketing science. There’s even…
helping businesses strengthen their brand presence while achieving measurable success through targeted marketing strategies. It's concise, impactful, and aligns with the goals of a site dedicated to effective marketing.
JR:: Yeah, I mean, it’s weird, because in the academic world, there is a stream of marketing science. There’s even…
In today’s fast-paced market, attracting new customers to your small business can often feel like fishing in the vast ocean…
Why does your business’s success hinge on knowing your target audience? Discovering this group guides your marketing strategies and…
Trena Blair is the CEO of FD Global Connections, who advises companies on successfully scaling their businesses to the USA.…
Content workflows remain a manually intensive process. Content staff face the burden of deciding what to do and who should…
AJ: Well, because it was in 2008, I have to remind people that the number one social platform in 2008…
Episode Summary In this episode of the 7 Figures and Beyond eCommerce Marketing Podcast, hosts Greg Shuey and Laurel Teuscher…
While eCommerce brands increasingly rely on data-driven strategies, ways to access quality customer data are shrinking. This means looking for…
Are you a fine artist or a fine art appreciator? Maybe you’re just a fine person who enjoys art! Whatever…
The Secret to Creating High-Performing Video Ads [Per Platform]
In today’s market, it is virtually impossible to have a sound digital marketing strategy without the right video ads. And…