Marketing Science: An Interview with Koen Pauwels, Vice Dean of Research, Northeastern University
Stephen Shaw (SS):: The application of marketing science to marketing decision making is where this really pays off, obviously. So…
helping businesses strengthen their brand presence while achieving measurable success through targeted marketing strategies. It's concise, impactful, and aligns with the goals of a site dedicated to effective marketing.
Stephen Shaw (SS):: The application of marketing science to marketing decision making is where this really pays off, obviously. So…
In the quest for top talent, the path less trodden often leads to a goldmine of qualified candidates. This is…
Join us as we talk with Jen Liao, the co-founder and president of MìLà. Jen shares MìLà’s journey from a…
Mark Green is the ANZ President of Accenture Song, Group CEO & Co-Founder of The Monkeys, and Chairman of the…
You don’t have to be in marketing to know what it means to “go viral,” but the dream of saying,…
Episode Summary In this episode of the 7 Figures and Beyond podcast, Greg Shuey interviews Jonathan Johnson, the former chairman…
If you’ve been anywhere on the internet or you’ve consumed any news lately, you’ve heard a thing or two about…
Ever wish you could read minds and understand what users really think about your website or app? Well… that’s impossible…
According to a recent McKinsey & Company report, the SaaS market is expected to grow to nearly $200 billion by…
21 Ecommerce Best Practices to Boost Your Sales
In the ever-expanding world of online retail, implementing effective ecommerce best practices is crucial for driving sales and staying ahead…