Brand Health: An Interview with Jenni Romaniuk, Research Professor and Associate Director at the Ehrenberg-Bass Institute
JR:: Yeah, I mean, it’s weird, because in the academic world, there is a stream of marketing science. There’s even…
helping businesses strengthen their brand presence while achieving measurable success through targeted marketing strategies. It's concise, impactful, and aligns with the goals of a site dedicated to effective marketing.
JR:: Yeah, I mean, it’s weird, because in the academic world, there is a stream of marketing science. There’s even…
While most of us are used to hopping on platforms like Instagram, Facebook, and TikTok for a few minutes of…
A test by test optimization program is not going to cut it if you want to achieve continuous growth. In…
Growth might be the ultimate goal for every brand in the market, but if your growth strategy is focused solely…
Trena Blair is the CEO of FD Global Connections, who advises companies on successfully scaling their businesses to the USA.…
Content workflows remain a manually intensive process. Content staff face the burden of deciding what to do and who should…
Very few marketing channels are as fast, enduring, and rewarding as email. The channel continues to offer a direct line…
AJ: Well, because it was in 2008, I have to remind people that the number one social platform in 2008…
WooCommerce is a powerful ecommerce plugin that lets you set up an online store. It comes with quick access to…
The Secret to Creating High-Performing Video Ads [Per Platform]
In today’s market, it is virtually impossible to have a sound digital marketing strategy without the right video ads. And…