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Operating a sale is a good way to inspire clients to make their first buy. And even when you have…
Kieran Antill is the Director of Brand and Marketing at Ne-Lo, and Ross Hastings is the Managing Director. Their agency,…
Stephen Shaw (SS):: The application of marketing science to marketing decision making is where this really pays off, obviously. So…
RR:: Oh, well, yes. I don’t know how interesting they are to the broader world. In fact, it was funny.…
In the fast-paced world of ecommerce, shipping plays a crucial role. Customers want their orders fast and businesses are striving…
While eCommerce brands increasingly rely on data-driven strategies, ways to access quality customer data are shrinking. This means looking for…
Exploring the World of Generative Pre-trained Transformers aka GPT Generative Pre-trained Transformers (GPT) have revolutionized the field of artificial intelligence…
This blog post was distributed through the MarketingSherpa email newsletter. Although the straightforward use of AI-generated content is not awarded…
Studies show that 88% of online shoppers are less likely to return to a site after a bad experience. This…
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The Secret to Creating High-Performing Video Ads [Per Platform]
In today’s market, it is virtually impossible to have a sound digital marketing strategy without the right video ads. And…