Brand Health: An Interview with Jenni Romaniuk, Research Professor and Associate Director at the Ehrenberg-Bass Institute
JR:: Yeah, I mean, it’s weird, because in the academic world, there is a stream of marketing science. There’s even…
helping businesses strengthen their brand presence while achieving measurable success through targeted marketing strategies. It's concise, impactful, and aligns with the goals of a site dedicated to effective marketing.
JR:: Yeah, I mean, it’s weird, because in the academic world, there is a stream of marketing science. There’s even…
In today’s market, it is virtually impossible to have a sound digital marketing strategy without the right video ads. And…
In today’s fast-paced market, attracting new customers to your small business can often feel like fishing in the vast ocean…
While most of us are used to hopping on platforms like Instagram, Facebook, and TikTok for a few minutes of…
In the fast-paced world of ecommerce, shipping plays a crucial role. Customers want their orders fast and businesses are striving…
Why does your business’s success hinge on knowing your target audience? Discovering this group guides your marketing strategies and…
Content workflows remain a manually intensive process. Content staff face the burden of deciding what to do and who should…
The pivot table is one of Microsoft Excel’s most powerful — and intimidating — functions. Pivot tables can help you…
WooCommerce is a powerful ecommerce plugin that lets you set up an online store. It comes with quick access to…
15+ Must-have SaaS Tools for Startups in 2024
According to a recent McKinsey & Company report, the SaaS market is expected to grow to nearly $200 billion by…