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In a world the place digital innovation is aware of no bounds, the contours of business-to-business (B2B) interactions inside the…
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The State of Relationship Advertising and marketing: An Interview with Jagdish Sheth, Professor of Advertising and marketing at Emory College, Goizueta Enterprise College
SHAW: You lately learn the guide referred to as, “Companies of Endearment,” which is a terrific learn I’ll say. And…